Lily Gerry

Lily leads marketing at Valla, shaping how the firm shows up across its brand, content, and social channels. She translates complex ideas into clear, useful stories that reflect Valla’s straightforward approach and help clients and prospective clients understand what sets the firm apart.

She brings hands-on experience managing social media for other organizations, developing content strategies, building consistent digital voices, and creating meaningful audience engagement. At Valla, she applies that experience across campaigns, editorial planning, and day-to-day communications as the firm grows.